Travel Trade

The Royal Shakespeare Theatre Warwick Castle Shakespeare's Birthplace
Travel Trade and Groups

Only two hours from London and minutes from Birmingham Airport, Shakespeare’s England offers you and your travellers the chance to experience the real England.

Home to world famous attractions including the Royal Shakespeare Company, Warwick Castle and Shakespeare’s Birthplace this is where history and heritage come to life. This idyllic destination encompasses parts of the Cotswolds and some of England’s most famous towns, such as Stratford-upon-Avon and Warwick and the wider rural Warwickshire and if your tours are looking for a unique and traditional English experience then Shakespeare’s England is a perfect destination for you.

Shakespeare’s England is the official Destination Management Organisation for Stratford-upon-Avon, Warwick, Kenilworth, Royal Leamington Spa and the wider Warwickshire region. Our travel trade team will work with you to provide help and advice on visiting Shakespeare’s England and discover fascinating and rewarding attractions for you and your group.

For more details please contact Helen Peters on or call us in the office on 01789 260 677.

We are here to help you plan your visit

Shakespeare’s England is located right in the heart of England, making it easily accessible for many other destinations around the UK.

With so much to see our travel trade team will work with you to discover the most fascinating experiences and attractions for you and your groups.

Services we provide include:-  

  • A first point of call for help and advice on visiting Shakespeare’s England
  • A hotel, venue and attractions information service
  • Itinerary ideas and suggestions or unique group tours
  • Advice on ground handler contacts and guides
  • Helping you to find that unique experience for your touring groups

Download our UK or international travel trade leaflet below

PDF icon1551 Shakespeares England Travel Trade SEP16 low res - FINAL.pdf

See below a selection of sample itineraries that feature our area


PDF iconCulture_itinerary.pdf


PDF iconHeritage Itinerary.pdf


PDF iconShopping Itinerary.pdf

Food and Drink 

PDF iconFood and Drink Itinerary.pdf


PDF iconCountryside Itinerary.pdf


PDF iconFamily Itinerary.pdf

Market Towns in Shakespeare's England 

PDF iconMarket Towns Itinerary.pdf


Tour operators featuring Shakespeare's England

Please find a list below of recommended tour operators and ground handlers that feature the Shakespeare’s England region.

Tiernan Travel

Contact Kristine Bileskalne on

Select Travel Travel Services

Contact Keith Somers on

The Carter Company 

Contact Wendy Carter on

British History Tours 

Contact Philippa Brewell -

Special Group Tours

Contact Kate Carrigan -

Tours International 

Contact Lana Bennett